{"id":18039,"date":"2025-09-29T07:00:00","date_gmt":"2025-09-29T05:00:00","guid":{"rendered":"https:\/\/money.cz\/novinky-a-tipy\/?p=18039"},"modified":"2025-09-26T18:21:03","modified_gmt":"2025-09-26T16:21:03","slug":"zari-2025-rucni-vyber-klicovych-udalosti-pro-male-a-stredni-firmy","status":"publish","type":"post","link":"https:\/\/money.cz\/novinky-a-tipy\/podnikani\/zari-2025-rucni-vyber-klicovych-udalosti-pro-male-a-stredni-firmy\/","title":{"rendered":"[Z\u00e1\u0159\u00ed 2025] Ru\u010dn\u00ed v\u00fdb\u011br kl\u00ed\u010dov\u00fdch ud\u00e1lost\u00ed pro mal\u00e9 a st\u0159edn\u00ed firmy"},"content":{"rendered":"<h2>St\u00e1t p\u0159edstavil pl\u00e1ny na digitalizaci \u00fa\u0159ad\u016f<\/h2>\n<p>Digit\u00e1ln\u00ed a informa\u010dn\u00ed agentura (DIA) na konferenci eGovernment p\u0159edstavila kl\u00ed\u010dov\u00e9 projekty, kter\u00e9 maj\u00ed zefektivnit digit\u00e1ln\u00ed slu\u017eby st\u00e1tu, jak uv\u00e1d\u00ed v <a href=\"https:\/\/www.dia.gov.cz\/cs\/aktuality\/na-konferenci-egovernmentu-v-mikulove-predstavila-dia-nove-nastroje-a-priority-digitalizace-statu\" target=\"_blank\" rel=\"noopener\">tiskov\u00e9 zpr\u00e1v\u011b<\/a>. Pat\u0159\u00ed mezi n\u011b nov\u00fd <strong>Informa\u010dn\u00ed syst\u00e9m dlouhodob\u00e9ho \u0159\u00edzen\u00ed (ISD\u0158)<\/strong>, kter\u00fd od z\u00e1\u0159\u00ed slou\u017e\u00ed \u00fa\u0159ad\u016fm jako centr\u00e1ln\u00ed n\u00e1stroj pro spr\u00e1vu povinnost\u00ed, konzultace a \u017e\u00e1dosti. Velk\u00fd d\u016fraz klade DIA tak\u00e9 na projekt <strong>EasyForms <\/strong>\u2013 zjednodu\u0161en\u00e9 formul\u00e1\u0159e, kter\u00e9 mohou \u00fa\u0159ady vytvo\u0159it do 30 minut a kter\u00e9 spl\u0148uj\u00ed v\u0161echny z\u00e1konn\u00e9 po\u017eadavky, v\u010detn\u011b p\u0159edvypln\u011bn\u00fdch dat a elektronick\u00e9ho odesl\u00e1n\u00ed.<\/p>\n<p>Pokra\u010duj\u00ed tak\u00e9 p\u0159\u00edpravy <strong>digit\u00e1ln\u00ed pen\u011b\u017eenky EUDIW <\/strong>a ve\u0159ejn\u00e1 zak\u00e1zka na jej\u00ed klientskou aplikaci. Mezi kl\u00ed\u010dov\u00e9 oblasti pat\u0159\u00ed ov\u011b\u0159en\u00ed v\u011bku, digit\u00e1ln\u00ed \u0159idi\u010dsk\u00fd pr\u016fkaz \u010di celoevropsk\u00fd zdravotn\u00ed pr\u016fkaz. Uv\u00e1d\u00ed to web <a href=\"https:\/\/www.businessinfo.cz\/clanky\/dia-predstavila-nove-nastroje-a-priority-digitalizace-statu\/\" target=\"_blank\" rel=\"noopener\">BusinessInfo.cz<\/a>. DIA se krom\u011b toho v\u011bnuje i v\u00fdvoji digit\u00e1ln\u00edho dvoj\u010dete ve\u0159ejn\u00e9 spr\u00e1vy, rozvoji z\u00e1kladn\u00edch registr\u016f a vyu\u017eit\u00ed AI ve st\u00e1tn\u00ed spr\u00e1v\u011b.<\/p>\n<h2>Nezam\u011bstnanost v \u010cesku stoupla na 4,5 %, nejv\u00edce od roku 2017<\/h2>\n<p>V srpnu 2025 dos\u00e1hla m\u00edra nezam\u011bstnanosti v \u010cesku<strong> 4,5 %<\/strong>, co\u017e je nejvy\u0161\u0161\u00ed hodnota za <strong>posledn\u00edch osm let<\/strong>. Ve srovn\u00e1n\u00ed se stejn\u00fdm m\u011bs\u00edcem lo\u0148sk\u00e9ho roku je to <strong>n\u00e1r\u016fst o 0,6 procentn\u00edho bodu<\/strong>. Celkem bylo bez pr\u00e1ce<strong> 333\u202f624 lid\u00ed<\/strong>, tedy <strong>o 47 tis\u00edc v\u00edce ne\u017e loni<\/strong> a o 4\u202f123 v\u00edce ne\u017e v \u010dervenci. Po\u010det voln\u00fdch pracovn\u00edch m\u00edst se<strong> sn\u00ed\u017eil na 95\u202f000<\/strong>, na jedno voln\u00e9 m\u00edsto tak aktu\u00e1ln\u011b p\u0159ipad\u00e1 3,5 uchaze\u010de \u2013 nejv\u00edce v roce 2025. Uv\u00e1d\u00ed to v <a href=\"https:\/\/www.uradprace.cz\/nezamestnanost-v-cesku-v-srpnu-mirne-vzrostla-na-4-5-zustava-jedna-z-nejnizsich-v-evropske-unii\" target=\"_blank\" rel=\"noopener\">tiskov\u00e9 zpr\u00e1v\u011b<\/a> \u00da\u0159ad pr\u00e1ce.<\/p>\n<p>P\u0159esto\u017ee se trh pr\u00e1ce ochlazuje, \u010cesk\u00e1 republika st\u00e1le pat\u0159\u00ed mezi <strong>zem\u011b EU s nejni\u017e\u0161\u00ed nezam\u011bstnanost\u00ed<\/strong>. R\u016fst po\u010dtu uchaze\u010d\u016f o pr\u00e1ci je pozvoln\u00fd, ale stabiln\u00ed, a trend je podle ekonom\u016f z\u0159ejm\u00fd \u2013 lid\u00ed bez pr\u00e1ce p\u0159ib\u00fdv\u00e1. Z\u00e1stupci \u00da\u0159adu pr\u00e1ce v\u0161ak z\u016fst\u00e1vaj\u00ed optimisti\u010dt\u00ed a v\u011b\u0159\u00ed, \u017ee na podzim firmy za\u010dnou znovu nab\u00edrat. Dod\u00e1v\u00e1 to web <a href=\"https:\/\/www.businessinfo.cz\/clanky\/nezamestnanost-roste-bude-atakovat-pet-procent-bez-prace-je-nejvic-cechu-za-osm-let\/\" target=\"_blank\" rel=\"noopener\">BusinessInfo.cz<\/a>. Nad t\u00edm, kdy a zda se r\u016fst nezam\u011bstnanosti zastav\u00ed, ale mezi experty nepanuje shoda..<\/p>\n<h2>Fale\u0161n\u00e9 e-shopy na vzestupu: \u010ce\u0161i p\u0159ich\u00e1zej\u00ed o pen\u00edze p\u0159es mobiln\u00ed telefony<\/h2>\n<p>V posledn\u00edch t\u00fddnech se na Facebooku objevily masivn\u00ed reklamn\u00ed kampan\u011b propaguj\u00edc\u00ed fale\u0161n\u00e9 e-shopy, kter\u00e9 na prvn\u00ed pohled vypadaj\u00ed jako <strong>zn\u00e1m\u00e9 \u010desk\u00e9 obchody<\/strong>, ale ve skute\u010dnosti jsou to <strong>podvodn\u00e9 str\u00e1nky z \u010c\u00edny<\/strong>. Jak uv\u00e1d\u00ed <a href=\"https:\/\/www.businessinfo.cz\/clanky\/cesko-zaplavuji-falesne-e%e2%80%91shopy-podvody-se-siri-hlavne-pres-mobily-a-lide-prichazeji-o-penize\/\" target=\"_blank\" rel=\"noopener\">BusinessInfo.cz<\/a>, c\u00edlem t\u011bchto e-shop\u016f je podv\u00e9st \u010desk\u00e9 z\u00e1kazn\u00edky, vyl\u00e1kat z nich pen\u00edze a zmizet. Podvody jsou velmi sofistikovan\u00e9, s l\u00e1kav\u00fdmi slevami a\u017e 70\u201390 %, kter\u00e9 p\u0159itahuj\u00ed d\u016fv\u011b\u0159iv\u00e9 z\u00e1kazn\u00edky. Podle odhad\u016f <strong>p\u0159i\u0161ly o pen\u00edze ji\u017e tis\u00edce \u010cech\u016f<\/strong>.<\/p>\n<p>Podvodn\u00e9 str\u00e1nky jsou vizu\u00e1ln\u011b velmi podobn\u00e9 zn\u00e1m\u00fdm \u010desk\u00fdm e-shop\u016fm a reklamy c\u00edl\u00ed p\u0159edev\u0161\u00edm na <strong>mobiln\u00ed u\u017eivatele<\/strong>, co\u017e komplikuje ov\u011b\u0159en\u00ed skute\u010dn\u00e9 adresy obchodu. Mezi podveden\u00e9 spole\u010dnosti pat\u0159\u00ed i Sportisimo, Tescoma a Super zoo. Tento typ podvod\u016f se st\u00e1v\u00e1 st\u00e1le \u010dast\u011bji, a \u010desk\u00fd st\u00e1t na to mus\u00ed rychleji reagovat a aktualizovat pr\u00e1vn\u00ed r\u00e1mec, kter\u00fd v sou\u010dasnosti <strong>nedok\u00e1\u017ee podvodn\u00e9 str\u00e1nky okam\u017eit\u011b blokovat<\/strong>. Uv\u00e1d\u00ed to v tiskov\u00e9 zpr\u00e1v\u011b <a href=\"https:\/\/www.socr.cz\/zpravodajstvi\/tz-socr-cr-cesko-zaplavuji-falesne-eshopy-podvody-se-siri-hlavne-pres-mobilni-telefony-a-lide-prichazeji-o-penize\" target=\"_blank\" rel=\"noopener\">Svaz obchodu a cestovn\u00edho ruchu<\/a>.<\/p>\n<h2>Pr\u016fm\u011brn\u00e1 mzda se bl\u00ed\u017e\u00ed 50 tis\u00edc\u016fm, ale v\u011bt\u0161ina zam\u011bstnanc\u016f na ni nedos\u00e1hne<\/h2>\n<p>Pr\u016fm\u011brn\u00e1 mzda v \u010cesku v druh\u00e9m \u010dtvrtlet\u00ed 2025 <strong>vzrostla o 7,8 % na 49 402 K\u010d<\/strong>, co\u017e je nomin\u00e1ln\u00ed n\u00e1r\u016fst. V re\u00e1ln\u00e9m vyj\u00e1d\u0159en\u00ed, po zohledn\u011bn\u00ed inflace, v\u0161ak mzdy odpov\u00eddaj\u00ed \u00farovni <strong>z druh\u00e9ho \u010dtvrtlet\u00ed 2019<\/strong>. Informuj\u00ed o tom <a href=\"https:\/\/archiv.hn.cz\/c1-67782640-prumerna-mzda-se-blizi-padesati-tisicum-cesi-jsou-na-tom-pritom-lepe-nez-ukazuji-jejich-vyplatni-pasky\" target=\"_blank\" rel=\"noopener\">Hospod\u00e1\u0159sk\u00e9 noviny<\/a>. I p\u0159es tento n\u00e1r\u016fst <strong>dv\u011b t\u0159etiny zam\u011bstnanc\u016f<\/strong> nedosahuj\u00ed pr\u016fm\u011brn\u00e9 mzdy, p\u0159i\u010dem\u017e medi\u00e1n mezd \u010din\u00ed <strong>41 115 K\u010d<\/strong>. To znamen\u00e1, \u017ee polovina zam\u011bstnanc\u016f vyd\u011bl\u00e1v\u00e1 m\u00e9n\u011b ne\u017e tuto \u010d\u00e1stku. Medi\u00e1n u mu\u017e\u016f je 44 465 K\u010d, u \u017een pak 37 935 K\u010d.<\/p>\n<p>Nejv\u011bt\u0161\u00ed r\u016fst mezd byl zaznamen\u00e1n v profesn\u00edch,<strong> v\u011bdeck\u00fdch a technick\u00fdch \u010dinnostech<\/strong> (12,7 %) a ve <strong>stavebnictv\u00ed<\/strong> (11 %), zat\u00edmco nejni\u017e\u0161\u00ed r\u016fst v t\u011b\u017eb\u011b a dob\u00fdv\u00e1n\u00ed (4,8 %) a ostatn\u00edch \u010dinnostech (5 %). I kdy\u017e mzdy rostou ji\u017e dev\u011bt \u010dtvrtlet\u00ed v \u0159ad\u011b, st\u00e1le nen\u00ed pln\u011b vyrovn\u00e1n pokles z let 2021\u20132023, a pr\u016fm\u011brn\u00e1 mzda v re\u00e1ln\u00e9m vyj\u00e1d\u0159en\u00ed st\u00e1le neodr\u00e1\u017e\u00ed pln\u011b jej\u00ed p\u0159edchoz\u00ed \u00farove\u0148. Uv\u00e1d\u00ed to web <a href=\"https:\/\/www.podnikatel.cz\/aktuality\/prumerna-mzda-sice-atakuje-50-tisic-dve-tretiny-zamestnancu-si-ale-o-ni-mohou-nechat-jen-zdat\/#google_vignette\" target=\"_blank\" rel=\"noopener\">Podnikatel.cz<\/a>.<\/p>\n<h2>Bezhotovostn\u00ed platby v \u010cesku tvo\u0159\u00ed ji\u017e 59 % transakc\u00ed<\/h2>\n<p>Bezhotovostn\u00ed platby se v \u010cesku staly b\u011b\u017enou prax\u00ed a jejich pod\u00edl neust\u00e1le roste. Podle <a href=\"https:\/\/www.unicreditbank.cz\/cs\/o-bance\/tiskove-centrum\/tiskove-zpravy.html\" target=\"_blank\" rel=\"noopener\">pr\u016fzkumu UniCredit Bank<\/a> tvo\u0159\u00ed bezhotovostn\u00ed platby dnes <strong>59 % v\u0161ech transakc\u00ed<\/strong>, zat\u00edmco platby v hotovosti pouze <strong>41 %<\/strong>. Zaj\u00edmav\u00e9 je, \u017ee p\u0159\u00edtomnost platebn\u00edho termin\u00e1lu ovliv\u0148uje rozhodov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f p\u0159i n\u00e1kupu \u2013 pokud obchodn\u00edk nep\u0159ij\u00edm\u00e1 karty, <strong>65 % z\u00e1kazn\u00edk\u016f to odrad\u00ed<\/strong>, a dal\u0161\u00edch 38 % by rad\u011bji zvolilo jin\u00e9ho prodejce.<\/p>\n<p>V roce 2025 do\u0161lo k v\u00fdznamn\u00e9mu n\u00e1r\u016fstu objemu bezhotovostn\u00edch transakc\u00ed, kter\u00fd <strong>vzrostl o 11 %<\/strong> na t\u00e9m\u011b\u0159 50 miliard korun. Stejn\u00fd n\u00e1r\u016fst byl zaznamen\u00e1n i v po\u010dtu t\u011bchto transakc\u00ed, kter\u00fd <strong>p\u0159es\u00e1hl 104 miliony<\/strong>. Tento trend potvrzuje i prezident Svazu obchodu a cestovn\u00edho ruchu Tom\u00e1\u0161 Prouza, kter\u00fd zd\u016fraz\u0148uje, \u017ee i gastro podniky a st\u00e1nka\u0159i na kulturn\u00edch akc\u00edch za\u010dali nab\u00edzet v\u00edce mo\u017enost\u00ed pro bezhotovostn\u00ed platby. Informuj\u00ed o tom <a href=\"https:\/\/archiv.hn.cz\/c1-67783610-restaurace-meni-zvyky-misto-hotovosti-preferuji-karty-nebo-qr-platby-usetri-lidi-a-zvysuje-jim-to-trzby\" target=\"_blank\" rel=\"noopener\">Hospod\u00e1\u0159sk\u00e9 noviny<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>St\u00e1t p\u0159edstavil pl\u00e1ny na digitalizaci \u00fa\u0159ad\u016f Digit\u00e1ln\u00ed a informa\u010dn\u00ed agentura (DIA) na konferenci eGovernment p\u0159edstavila kl\u00ed\u010dov\u00e9 projekty, kter\u00e9 maj\u00ed zefektivnit digit\u00e1ln\u00ed slu\u017eby st\u00e1tu, jak uv\u00e1d\u00ed &#8230;<\/p>\n","protected":false},"author":2,"featured_media":16423,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":"","inline_featured_image":false,"footnotes":""},"categories":[5,14],"tags":[278,252],"class_list":["post-18039","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podnikani","category-zpravodajstvi","tag-podnikani","tag-rozvoj-podnikani"],"acf":[],"_links":{"self":[{"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/posts\/18039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/comments?post=18039"}],"version-history":[{"count":1,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/posts\/18039\/revisions"}],"predecessor-version":[{"id":18040,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/posts\/18039\/revisions\/18040"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/media\/16423"}],"wp:attachment":[{"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/media?parent=18039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/categories?post=18039"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/money.cz\/novinky-a-tipy\/wp-json\/wp\/v2\/tags?post=18039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}