{"id":1922,"date":"2020-10-06T08:52:20","date_gmt":"2020-10-06T08:52:20","guid":{"rendered":"https:\/\/money2022.localhost\/novinky-a-tipy\/porovnani-e-shopovych-reseni\/"},"modified":"2023-02-01T15:07:20","modified_gmt":"2023-02-01T14:07:20","slug":"porovnani-e-shopovych-reseni","status":"publish","type":"post","link":"https:\/\/money.cz\/novinky-a-tipy\/e-commerce\/porovnani-e-shopovych-reseni\/","title":{"rendered":"Porovn\u00e1n\u00ed e-shopov\u00fdch \u0159e\u0161en\u00ed"},"content":{"rendered":"

Pronajmout si e-shop nebo si postavit vlastn\u00ed?<\/h2>\n

Toto je z\u00e1kladn\u00ed ot\u00e1zka, na kterou je p\u0159ed samotnou tvorbou e-shopu pot\u0159eba odpov\u011bd\u011bt. Shrnu hlavn\u00ed v\u00fdhody a nev\u00fdhody jednotliv\u00fdch \u0159e\u0161en\u00ed. E-shopov\u00e9 platformy d\u011bl\u00edme do t\u0159\u00ed z\u00e1kladn\u00edch skupin:<\/p>\n

    \n
  1. Uzav\u0159en\u00e9 \u0159e\u0161en\u00ed<\/li>\n
  2. Open source<\/li>\n
  3. E-shop k pron\u00e1jmu (krabice)<\/li>\n<\/ol>\n\n\n\n\n\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    E-shopov\u00e1 \u0159e\u0161en\u00ed<\/span><\/th>\nUzav\u0159en\u00e9 \u0159e\u0161en\u00ed<\/th>\nOpen source<\/span><\/th>\nE-shop k pron\u00e1jmu<\/span><\/th>\n<\/tr>\n<\/thead>\n
    V\u00fdhody<\/span><\/td>\nJedine\u010dn\u00fd design<\/td>\n\u0160irok\u00fd v\u00fdb\u011br grafick\u00fdch \u0161ablon<\/td>\nPr\u016fb\u011b\u017en\u00e1 aktualizace syst\u00e9mu<\/td>\n<\/tr>\n
    Tvorba funkcionalit na m\u00edru<\/td>\nVelk\u00e9 mno\u017estv\u00ed naprogramovan\u00fdch modul\u016f<\/td>\nNeust\u00e1l\u00e9 dopl\u0148ov\u00e1n\u00ed nov\u00fdch funkcionalit<\/td>\n<\/tr>\n
    Mo\u017enost napojen\u00ed na v\u0161echny syst\u00e9my<\/td>\nOtev\u0159en\u00fd syst\u00e9m v\u00fdvoje<\/td>\nJednoduch\u00e1 administrace v\u0161ech funkcionalit<\/td>\n<\/tr>\n
    100% kontrola<\/td>\nNez\u00e1vislost na jednom program\u00e1torovi<\/td>\nRychlost realizace<\/td>\n<\/tr>\n
    Firma m\u00e1 zodpov\u011bdnost za dan\u00fd syst\u00e9m, m\u016f\u017ee si \u00fa\u010dtovat sankce za nefunk\u010dnost syst\u00e9mu<\/td>\nZku\u0161enosti a inspirace z cel\u00e9ho sv\u011bta<\/td>\nBezchybn\u00e1 funk\u010dnost v\u0161ech modul\u016f a napojen\u00ed<\/td>\n<\/tr>\n
    <\/td>\nLevn\u00e9 \u0159e\u0161en\u00ed<\/td>\nSyst\u00e9m p\u0159izp\u016fsoben\u00fd na m\u00edstn\u00ed specifika (dopravci, porovn\u00e1va\u010de…)<\/td>\n<\/tr>\n
    <\/td>\n<\/td>\nSnadn\u00e9 napojen\u00ed na v\u0161echny p\u0159edvolen\u00e9 syst\u00e9my<\/td>\n<\/tr>\n
    Nev\u00fdhody<\/span><\/td>\nD\u00e9lka realizace a testov\u00e1n\u00ed<\/td>\nBezpe\u010dnostn\u00ed rizika zabezpe\u010den\u00ed syst\u00e9mu<\/td>\nNemo\u017enost napojen\u00ed na libovolnou platebn\u00ed br\u00e1nu<\/td>\n<\/tr>\n
    Nutnost testov\u00e1n\u00ed v\u0161ech funkcionalit a napojen\u00ed<\/td>\nNutnost testov\u00e1n\u00ed v\u0161ech funkcionalit a napojen\u00ed<\/td>\nNemo\u017enost napojen\u00ed na libovoln\u00fd skladov\u00fd a faktura\u010dn\u00ed syst\u00e9m (krom\u011b Pohody)<\/td>\n<\/tr>\n
    Z\u00e1vislost na program\u00e1torech u zm\u011bn v syst\u00e9mu<\/td>\nNutnost realizace zm\u011bn program\u00e1torem<\/td>\nPron\u00e1jem \u0159e\u0161en\u00ed<\/td>\n<\/tr>\n
    Vysok\u00e9 vstupn\u00e9 n\u00e1klady<\/td>\nNep\u0159izp\u016fsoben\u00ed syst\u00e9mu lok\u00e1ln\u00edm specifikac\u00edm<\/td>\nP\u0159edvolen\u00e9 grafick\u00e9 \u0161ablony<\/td>\n<\/tr>\n
    Syst\u00e9m se aktualizuje podle dodavatele<\/td>\nRu\u010dn\u00ed aktualizace syst\u00e9mu a modul\u016f<\/td>\nOmezen\u00ed individu\u00e1ln\u00edch \u00faprav<\/td>\n<\/tr>\n
    Hosting b\u00fdv\u00e1 p\u0159\u00edmo u dodavatele, a ne v\u017edy m\u00e1te p\u0159\u00edstup na FTP<\/td>\nPot\u0159eba rozum\u011bt hostingu<\/td>\nNemo\u017enost \u0159e\u0161it personalizaci<\/td>\n<\/tr>\n
    Velk\u00fd pod\u00edl nejistoty, jestli se projekt poda\u0159\u00ed<\/td>\n<\/td>\nVytvo\u0159en\u00ed auk\u010dn\u00edho syst\u00e9mu, rezerva\u010dn\u00edch str\u00e1nek nebo bazaru, kde sami u\u017eivatel\u00e9 vkl\u00e1daj\u00ed obsah<\/td>\n<\/tr>\n
    V\u00e1zan\u00fd na danou firmu, \u010dlov\u011bk nem\u016f\u017ee p\u0159ej\u00edt jinam<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
    Doba realizace v m\u011bs\u00edc\u00edch<\/span><\/td>\n6\u201312<\/td>\n2\u20136<\/td>\n1<\/td>\n<\/tr>\n
    Orienta\u010dn\u00ed cena v K\u010d<\/span><\/td>\nod 250 000<\/td>\nod 75 000<\/td>\nod 25 000
    \n+ plus m\u011bs\u00ed\u010dn\u00ed pron\u00e1jem<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    E-shopov\u00e1 \u0159e\u0161en\u00ed<\/span><\/th>\nUzav\u0159en\u00e9 \u0159e\u0161en\u00ed<\/th>\n<\/tr>\n<\/thead>\n
    V\u00fdhody<\/span><\/td>\nJedine\u010dn\u00fd design<\/td>\n<\/tr>\n
    Tvorba funkcionalit na m\u00edru<\/td>\n<\/tr>\n
    Mo\u017enost napojen\u00ed na v\u0161echny syst\u00e9my<\/td>\n<\/tr>\n
    100% kontrola<\/td>\n<\/tr>\n
    Firma m\u00e1 zodpov\u011bdnost za dan\u00fd syst\u00e9m, m\u016f\u017ee si \u00fa\u010dtovat sankce za nefunk\u010dnost syst\u00e9mu<\/td>\n<\/tr>\n
    Nev\u00fdhody<\/span><\/td>\nD\u00e9lka realizace a testov\u00e1n\u00ed<\/td>\n<\/tr>\n
    Nutnost testov\u00e1n\u00ed v\u0161ech funkcionalit a napojen\u00ed<\/td>\n<\/tr>\n
    Z\u00e1vislost na program\u00e1torech u zm\u011bn v syst\u00e9mu<\/td>\n<\/tr>\n
    Vysok\u00e9 vstupn\u00e9 n\u00e1klady<\/td>\n<\/tr>\n
    Syst\u00e9m se aktualizuje podle dodavatele<\/td>\n<\/tr>\n
    Hosting b\u00fdv\u00e1 p\u0159\u00edmo u dodavatele, a ne v\u017edy m\u00e1te p\u0159\u00edstup na FTP<\/td>\n<\/tr>\n
    Velk\u00fd pod\u00edl nejistoty, jestli se projekt poda\u0159\u00ed<\/td>\n<\/tr>\n
    V\u00e1zan\u00fd na danou firmu, \u010dlov\u011bk nem\u016f\u017ee p\u0159ej\u00edt jinam<\/td>\n<\/tr>\n
    Doba realizace v m\u011bs\u00edc\u00edch<\/span><\/td>\n6\u201312<\/td>\n<\/tr>\n
    Orienta\u010dn\u00ed cena v K\u010d<\/span><\/td>\nod 250 000<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    E-shopov\u00e1 \u0159e\u0161en\u00ed<\/span><\/th>\nOpen source<\/span><\/th>\n<\/tr>\n<\/thead>\n
    V\u00fdhody<\/span><\/td>\n\u0160irok\u00fd v\u00fdb\u011br grafick\u00fdch \u0161ablon<\/td>\n<\/tr>\n
    Velk\u00e9 mno\u017estv\u00ed naprogramovan\u00fdch modul\u016f<\/td>\n<\/tr>\n
    Otev\u0159en\u00fd syst\u00e9m v\u00fdvoje<\/td>\n<\/tr>\n
    Nez\u00e1vislost na jednom program\u00e1torovi<\/td>\n<\/tr>\n
    Zku\u0161enosti a inspirace z cel\u00e9ho sv\u011bta<\/td>\n<\/tr>\n
    Levn\u00e9 \u0159e\u0161en\u00ed<\/td>\n<\/tr>\n
    Nev\u00fdhody<\/span><\/td>\nBezpe\u010dnostn\u00ed rizika zabezpe\u010den\u00ed syst\u00e9mu<\/td>\n<\/tr>\n
    Nutnost testov\u00e1n\u00ed v\u0161ech funkcionalit a napojen\u00ed<\/td>\n<\/tr>\n
    Nutnost realizace zm\u011bn program\u00e1torem<\/td>\n<\/tr>\n
    Nep\u0159izp\u016fsoben\u00ed syst\u00e9mu lok\u00e1ln\u00edm specifikac\u00edm<\/td>\n<\/tr>\n
    Ru\u010dn\u00ed aktualizace syst\u00e9mu a modul\u016f<\/td>\n<\/tr>\n
    Pot\u0159eba rozum\u011bt hostingu<\/td>\n<\/tr>\n
    Doba realizace v m\u011bs\u00edc\u00edch<\/span><\/td>\n2\u20136<\/td>\n<\/tr>\n
    Orienta\u010dn\u00ed cena v K\u010d<\/span><\/td>\nod 75 000<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    E-shopov\u00e1 \u0159e\u0161en\u00ed<\/span><\/th>\nE-shop k pron\u00e1jmu<\/span><\/th>\n<\/tr>\n<\/thead>\n
    V\u00fdhody<\/span><\/td>\nPr\u016fb\u011b\u017en\u00e1 aktualizace syst\u00e9mu<\/td>\n<\/tr>\n
    Neust\u00e1l\u00e9 dopl\u0148ov\u00e1n\u00ed nov\u00fdch funkcionalit<\/td>\n<\/tr>\n
    Jednoduch\u00e1 administrace v\u0161ech funkcionalit<\/td>\n<\/tr>\n
    Rychlost realizace<\/td>\n<\/tr>\n
    Bezchybn\u00e1 funk\u010dnost v\u0161ech modul\u016f a napojen\u00ed<\/td>\n<\/tr>\n
    Syst\u00e9m p\u0159izp\u016fsoben\u00fd na m\u00edstn\u00ed specifika (dopravci, porovn\u00e1va\u010de…)<\/td>\n<\/tr>\n
    Snadn\u00e9 napojen\u00ed na v\u0161echny p\u0159edvolen\u00e9 syst\u00e9my<\/td>\n<\/tr>\n
    Nev\u00fdhody<\/span><\/td>\nNemo\u017enost napojen\u00ed na libovolnou platebn\u00ed br\u00e1nu<\/td>\n<\/tr>\n
    Nemo\u017enost napojen\u00ed na libovoln\u00fd skladov\u00fd a faktura\u010dn\u00ed syst\u00e9m (krom\u011b Pohody)<\/td>\n<\/tr>\n
    Pron\u00e1jem \u0159e\u0161en\u00ed<\/td>\n<\/tr>\n
    P\u0159edvolen\u00e9 grafick\u00e9 \u0161ablony<\/td>\n<\/tr>\n
    Omezen\u00ed individu\u00e1ln\u00edch \u00faprav<\/td>\n<\/tr>\n
    Nemo\u017enost \u0159e\u0161it personalizaci<\/td>\n<\/tr>\n
    Vytvo\u0159en\u00ed auk\u010dn\u00edho syst\u00e9mu, rezerva\u010dn\u00edch str\u00e1nek nebo bazaru, kde sami u\u017eivatel\u00e9 vkl\u00e1daj\u00ed obsah<\/td>\n<\/tr>\n
    Doba realizace v m\u011bs\u00edc\u00edch<\/span><\/td>\n1<\/td>\n<\/tr>\n
    Orienta\u010dn\u00ed cena v K\u010d<\/span><\/td>\nod 25 000
    \n+ plus m\u011bs\u00ed\u010dn\u00ed pron\u00e1jem<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    E-shop na uzav\u0159en\u00e9m syst\u00e9mu<\/h2>\n

    Mus\u00edte m\u00edt v\u011bt\u0161\u00ed vstupn\u00ed investici a v\u00edce \u010dasu na spu\u0161t\u011bn\u00ed e-shopu. Toto \u0159e\u0161en\u00ed je pro v\u00e1s vhodn\u00e9, pokud pot\u0159ebujete napojen\u00ed na speci\u00e1ln\u00ed syst\u00e9my, velmi pokro\u010dil\u00e9 funkcionality a chcete m\u00edt jedine\u010dn\u00fd e-shop z pohledu grafiky a funkcionalit. Je to \u0159e\u0161en\u00ed vhodn\u00e9 hlavn\u011b pro ty, kte\u0159\u00ed ji\u017e maj\u00ed zku\u0161enosti s e-commerce a v\u011bd\u00ed, co p\u0159esn\u011b od e-shopu vy\u017eaduj\u00ed a jak m\u00e1 fungovat.<\/p>\n

    Myslete na to, \u017ee v\u00e1m mus\u00ed z\u016fstat rozpo\u010det i na marketing, bez kter\u00e9ho se ani v\u00e1\u0161 nejlep\u0161\u00ed e-shop k va\u0161im z\u00e1kazn\u00edk\u016fm nedostane.<\/p>\n

    V \u010cesku je velk\u00e9 mno\u017estv\u00ed firem, kter\u00e9 \u0159e\u0161\u00ed tvorbu e-shopu na m\u00edru na sv\u00e9m syst\u00e9mu, ale i na open source syst\u00e9mu.<\/p>\n

    E-shop na open source syst\u00e9mu<\/h2>\n

    Jestli\u017ee chcete m\u00edt v\u0161e ve vlastn\u00edch ruk\u00e1ch a nechcete b\u00fdt z\u00e1visl\u00ed na firm\u011b, kter\u00e1 m\u00e1 sv\u00e9 vlastn\u00ed uzav\u0159en\u00e9 \u0159e\u0161en\u00ed a z\u00e1rove\u0148 v\u00e1m nevad\u00ed open source syst\u00e9m, bude pro v\u00e1s vhodn\u00e9 pr\u00e1v\u011b toto \u0159e\u0161en\u00ed.<\/p>\n

    Je pot\u0159eba d\u00e1t si pozor na bezpe\u010dnostn\u00ed krit\u00e9ria a pravideln\u00e9 aktualizace.<\/p>\n

    Nejroz\u0161\u00ed\u0159en\u011bj\u0161\u00ed open source (CMS) syst\u00e9my jsou u n\u00e1s tyto:<\/p>\n